1) Pipeline Generation & Market Development
- Build and execute a prospecting strategy to reach ESS buyers across target segments and geographies.
- Map accounts and decision-makers (origination, development, procurement, engineering, finance).
- Develop a structured pipeline with clear qualification (use case, site, interconnection, timeline, budget, contracting path).
- Lead sales cycles end-to-end: discovery, solution positioning, bid submission with our ESS partners, negotiation, and close.
- Translate customer needs (capacity, duration, degradation, warranties, performance guarantees, delivery schedule) into winning commercial offers.
- Coordinate internal stakeholders and our ESS partners to produce compelling proposals (technical + commercial + delivery plan).
- Identify and manage strategic partners (EPCs, developers, integrators, advisors) to accelerate access to projects.
- Create repeatable partner motions (lead sharing, co-selling, framework agreements).
- Provide market feedback to inform pricing, product roadmap, and packaging (e.g., warranty structures, O&M options, availability guarantees).
- Track competitor activity and customer buying criteria; recommend differentiators and positioning.
- Support negotiation of key commercial terms (payment milestones, delivery, LDs, acceptance tests, warranties, service levels).
